Consumer or small business (25 lines or less) line required. Purchase of device via 0% APR, $0 down 30 mo. Retail Installment Contract (RIC), credit approval, and Device Protection+ required. Tax due at sale. A Regulatory Cost Recovery Fee applies; this is not a tax or government-required charge. Unlimited Plan and upgrade eligibility required. Additional fees, taxes, terms, conditions and coverage areas may apply and vary by plan, service and phone. Offers valid at participating locations only and cannot be combined. Credit approval and Auto Pay/Paperless billing required. Device Protection+ starts at $9.99/mo. per Smartphone. A service fee/deductible per approved claim applies. You may cancel anytime. Property insurance is underwritten by American Bankers Insurance Company of Florida and provided under a Master Policy issued to U.S. Cellular. You will be the certificate holder on U.S. Cellular's Master Policy for loss/theft benefits. Service Contract Obligor is Federal Warranty Service Corporation in all states except CA (Sureway, Inc.) and OK (Assurant Service Protection, Inc.). Limitations and exclusions apply. Click here for details. Offer: $200 off the current full retail price of any Smartphone with an MSRP of $200 or greater. U.S. Cellular virtual promo card of $200 and will be provided to customer electronically. Once offer requirements are met, customer will receive a text message on their U.S. Cellular phone that will include a link to a portal where customer may register and activate the promo card. Customer shall have 30 days from when the text message is sent to register and activate the virtual promo card. Once registration is validated, the card will be activated and customer will be provided the virtual card information via the portal. The virtual card expires 90 days after activation. Customer may return to portal at any time during the 90 days to retrieve virtual card information. Promotional card issued by MetaBank®, Member FDIC, pursuant to a license from Visa U.S.A. Inc. Valid only for purchases at U.S. Cellular stores and uscellular.com. Card must be used by expiration date shown on card. Offers valid at participating locations only and cannot be combined. Trademarks and trade names are the property of their respective owners. Kansas Customers: In areas in which U.S. Cellular receives support from the Federal Universal Service Fund, all reasonable requests for service must be met. Unresolved questions concerning services availability can be directed to the Kansas Corporation Commission Office of Public Affairs and Consumer Protection at 1-800-662-0027. Limited-time offer. While supplies last. ©2019 U.S. Cellular