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U.S. CELLULAR LAUNCHES PHOTO CONTEST TO CELEBRATE CUSTOMERS' FAVORITE PLACES

Wireless carrier with national coverage offers customers chance to win trip to anywhere in the country

CHICAGO (May 27, 2016) – This summer, U.S. Cellular encourages customers to share photos of the places they love most by showing just how beautiful 'anywhere' can be with the #MyAnywhere photo contest. From landscapes to cityscapes, life happens anywhere, and U.S. Cellular's high-quality network with national coverage keeps customers connected, and gives them the ability to share, in places where life happens, even where they least expect it.

To capture these moments, smartphone users can share photos of their 'anywhere' on Instagram, Facebook or Twitter using #MyAnywhere and tagging @uscellular through June 26 for the chance to win weekly prizes and a grand prize trip for four to anywhere in the United States. Select photos from the contest may be used in U.S. Cellular TV advertising launching later in 2016.

"Our customers are from big and small cities and rural communities across the country," said Grant Leech, vice president of brand management at U.S. Cellular. "This program highlights that our national network coverage is available from coast to coast and works where other wireless carriers don't, so our customers can explore far and wide to find their 'anywhere,' whether that means camping in the mountains or exploring a bustling city."

Each week throughout the contest, U.S. Cellular will encourage customers to share photos to be eligible to win weekly prizes that include a Samsung Galaxy S7, Samsung Level On Headphones, Samsung Gear VR headset, Samsung Level Box Mini wireless speakers and Samsung Gear S2 Smartwatch.

U.S. Cellular will feature the winners' content on its social channels so customers can visit the company's Instagram, Facebook or Twitter on a weekly basis to see the winning photos. The grand prize winner will win a trip to anywhere in the country and will be announced the week of July 4.

Well-known lifestyle social media stars Foster Huntington and Chris Burkard will showcase the places they love most on their social media profiles as part of the program. Through multiple photo books, Huntington has built a community around a nomadic way of living in the 21st century, and Burkard captures beautiful images that represent his experiences exploring the great outdoors. Photos from both social media stars will inspire anyone considering entering the contest.

To learn more about the MyAnywhere photo contest and see official rules, visit uscellular.com/myanywhere or follow U.S. Cellular on Facebook, Twitter and Instagram.

About U.S. Cellular
U.S. Cellular is the fifth-largest full-service wireless carrier in the United States, providing national network coverage and industry-leading innovations designed to elevate the customer experience. The Chicago-based carrier has a strong line-up of cutting-edge devices that are all backed by a high-quality network in big and small cities and rural communities, and currently, 99 percent of customers have access to 4G LTE speeds. U.S. Cellular was named a J.D. Power and Associates Customer Champion in 2014 for the third time in four years. To learn more about U.S. Cellular, visit one of its retail stores or uscellular.com. To get the latest news, promos and videos, connect with U.S. Cellular on Facebook.com/uscellular, Twitter.com/uscellular and YouTube.com/uscellularcorp.


For more information, contact:
Shane Arman
Public Relations Counsel
Office: 312-722-7676
Email: shane.arman@ketchum.com

Iman Jefferson-Riedel
Media Relations, U.S. Cellular
Office: 773-355-3737
Email: iman.jefferson@uscellular.com