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U.S. CELLULAR LAUNCHING NEW LG G4 SMARTPHONE WITH PRESALE ON MAY 29, AVAILABLE IN STORE ON JUNE 4

CHICAGO (May 26, 2015) – U.S. Cellular (NYSE: USM) today is announcing that it is starting its presale for the brand new LG G4 smartphone. Presale orders can be placed in stores and online on May 29. General availability in stores starts on June 4. U.S. Cellular will offer the LG G4 in Gold, Genuine Black Leather and Metallic Gray for $0 down with U.S. Cellular's installment pricing, and customers who preorder the device or purchase it prior to June 21 will receive a free 32 GB memory card, extra battery and battery charging cradle courtesy of LG Electronics.

"At U.S. Cellular, delivering the best wireless experience for our customers is our top priority, and LG has designed a smartphone that has all of the features a customer could want in an easy-to-use interface that we know they're going to love," said Joe Settimi, vice president of marketing for U.S. Cellular. "We provide our customers with national network coverage to keep them connected wherever they go, and the LG G4 is a powerful device for them to take on summer vacations and share high-quality photos with friends and family."

The LG G4 delivers comfortable elegance, a great visual experience and a human-centric customer experience. Chief among the LG G4's cool new features is its improved camera that features a 16MP rear-facing camera, 8MP front-facing camera, and F1.8 aperture. Coupled with a bevy of new DSLR-like Manual Mode settings that allow customers to adjust shutter speeds and ISO for example, there's now a whole new host of creative ways to capture and create stunning, professional-quality photos.

The LG G4 also boasts a 5.5-inch Quad HD IPS Quantum Display that offers 20 percent greater color reproduction, 25 percent improvement in brightness and 50 percent greater contrast over its predecessor the LG G3. Other advanced features include:

  • Qualcomm® Snapdragon 808 processor with X10 LTE
  • 3,000 mAh removable battery, supporting Quick Charge 2.0 (enabled with Quick Charge 2.0 certified adapter, sold separately)
  • 32 GB internal storage (21.9 GB usable memory); supports up to 2TB microSD card (sold separately)
  • Android 5.1 Lollipop
  • 5.5-inch Quad HD IPS Quantum Display (2560 x 1440, 538ppi)Camera: Rear 16MP with F1.8 Aperture / OIS 2.0 / Front 8MP

"The LG G4 brings a human-centric UX and ambitious camera capabilities together in one elegantly designed smartphone so that users can capture, share and remember their favorite moments with ease," said Chang Ma, senior vice president of North American marketing, LG MobileComm. "In order to further that promise, we're also rewarding new customers with a free battery and memory card, so that they are free to create and capture even more memories this summer and throughout the year."

With U.S. Cellular's $0 down installment pricing, qualified customers purchasing the LG G4 make 20 monthly payments that are conveniently added to their bill. Customers can upgrade this device in as little as 12 months if they trade it in for any new device with installment pricing. They can also choose to pay off the full balance of their device anytime they want. The LG G4 will also be available for $199 with a two-year agreement.

Customers can visit www.LGG4promo.com to register for the free 32 GB memory card, extra battery and battery charging cradle.

New Equipment Installment Contract, Shared Connect Plan and credit approval required. Financing terms are zero down, zero APR; 20 monthly payments. Additional terms, conditions and/or charges may apply. See uscellular.com for details.

The LG G4 micro SD and Battery Promotion ("Promotion") is open to legal residents of the 50 United States and D.C., age 18 or older who make a purchase of a new LG G4 device via any carrier or authorized retailers as outlined in the full Terms & Conditions. Void outside the U.S., in Puerto Rico, and wherever else prohibited by law or regulation. Purchase must be made from May 22, 2015 through June 21, 2015 only ("Promotion Period"). Participants who purchase a new LG G4 during the Promotional Period will receive a 32GB micro SD card, extra battery and battery charging cradle ("Battery, Cradle, and micro SD") if the submission is successfully registered online or postmarked by Monday, July 6, 2015. Mailed submissions must be received by Monday, July 13, 2015.

To redeem online, visit www.lgg4promo.com and enter the required information. To redeem by mail, see full terms and conditions available at www.lgg4promo.com.

Quantities are limited. Allow 4-6 weeks for fulfillment of valid promotion requests. LG Electronics reserves the right to substitute or limit offer. Limit one (1) Battery, Cradle and micro SD per person and per household. Sponsor is not responsible for lost, late, or incomplete orders. Sponsor: LG Electronics Mobile Comm USA Inc., 1000 Sylvan Ave, Englewood Cliffs, NJ 07632.


About U.S. Cellular
U.S. Cellular is the fifth-largest full-service wireless carrier in the United States, providing national network coverage and industry-leading innovations designed to elevate the customer experience. The Chicago-based carrier has a strong line-up of cutting-edge devices that are all backed by a high-quality network in big and small cities and rural communities. Currently, 94 percent of U.S. Cellular customers have access to 4G LTE speeds, and 98 percent will have access by the end of 2015. U.S. Cellular was named a J.D. Power and Associates Customer Champion in 2014 for the third time in four years. To learn more about U.S. Cellular, visit one of its retail stores or uscellular.com. To get the latest news, promos and videos, connect with U.S. Cellular on Facebook.com/uscellular, Twitter.com/uscellular and YouTube.com/uscellularcorp.

About LG Electronics MobileComm USA, Inc.
LG Electronics MobileComm USA, Inc., based in Englewood Cliffs, N.J., is the U.S. sales subsidiary of LG Electronics Inc., a global innovator and trend leader in the global mobile communications industry. LG is driving the evolution of mobile forward with its highly competitive core technologies in the areas of display, battery and camera optics and strategic partnerships with noted industry leaders. LG's consumer-centric products — including the flagship premium G Series models — incorporate unique, ergonomic designs and intuitive UX features that enhance the user experience. The company remains committed to leading consumers into the era of convergence, maximizing inter-device connectivity between smartphones, tablets and a wide range of home and portable electronics products. For more information, please visit www.LG.com.

For more information, contact:

Katie Frey, U.S. Cellular
773-355-3275
Katie.frey@uscellular.com

LG Electronics MobileComm USA
Frank Lee
908-312-3233
Franc.Lee@lge.com