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U.S. Cellular Revs up Summer of Better Moments with Kenny Wallace, Frank Fritz in Iowa

DES MOINES, IOWA, July 26, 2013 – U.S. Cellular continues its summer of Better Moments with a series of events in Iowa throughout July and August, including fun and games at the U.S. Cellular 250 and Iowa State Fair along with special appearances by NASCAR driver Kenny Wallace and television personality and Iowa-native Frank Fritz.

Kenny Wallace will kick-start the fun July 31 at the Jordan Creek Town Center in West Des Moines.Residents are invited to meet Wallace and race against him using remote controlled cars on a custom-built racetrack. The free event is open to the public and runs from 11:30 a.m. to 1:30 p.m. Wallace and members of U.S. Cellular's Band of Better also will provide attendees with giveaways and will offer exclusive perks to U.S. Cellular customers, such as Fan Walk tickets to the U.S. Cellular 250 race and general admission tickets to the Iowa State Fair.

At the Iowa Speedway on Aug. 2, Wallace will take a break from the driver's seat from 10:30 a.m. to noon and 12:30 to 2 p.m. to again partner with the Band of Better to surprise attendees with VIP perks, such as free concessions, trips to the Press Box and chauffeured golf cart transportation.

"I'm excited to join U.S. Cellular this summer to give back to the great people of Iowa and am looking forward to meeting and having fun with racing fans," Wallace said. "If there's one thing I stand for, it's loyalty and U.S. Cellular certainly understands the value of rewarding customer loyalty."

The fun continues Aug. 9 at the Iowa State Fair when the Band of Better is joined by Frank Fritz from HISTORY Channel's American Pickers from 12:00 p.m. to 3:00 p.m. Fritz and the Band of Better will reward patrons with hand-picked surprise perks and deliver U.S. Cellular customers VIP experiences.

"At U.S. Cellular, we want to create memorable moments for friends and families, and we can't wait to see everyone's excitement at these events," said Don Cochran, director of sales for U.S. Cellular in Iowa. "We appreciate our customers and are recognizing their loyalty by creating fun and unique experiences they can't get anywhere else."

The Band of Better also will make an appearance at River Roots Live Aug. 16 and 17 in Davenport.

To find out how you can become a U.S. Cellular VIP and win the Ultimate Summer Experience at this season's upcoming hottest festivals, fairs and sporting events, visit U.S. Cellular's Facebook page and click on the Sweepstakes Tab to enter.

The sweepstakes is open only to individuals who are U.S. Cellular customers on or before June 13. No purchase is necessary. The sweepstakes ends Aug. 2. Complete information on eligibility and official rules is available on the Sweepstakes tab.

U.S. Cellular
U.S. Cellular rewards its customers with unmatched benefits and industry-leading innovations designed to elevate the customer experience. The Chicago-based carrier has a strong line-up of cutting-edge devices that are all backed by its high-speed network, which has the highest call quality of any national carrier. Currently, 61 percent of customers have access to 4G LTE speeds and 87 percent will have access by the end of 2013. U.S. Cellular was named a J.D. Power and Associates Customer Service Champion in 2012 for the second year in a row. To learn more about U.S. Cellular, visit one of its retail stores or To get the latest news, promos and videos, connect with U.S. Cellular on, and

For more information, contact:
Kevin Schuster
Public Relations Counsel
Office: 402.917.6001

Katie Frey
Media Relations, U.S. Cellular
Office: 773-317-0002