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U.S. CELLULAR BUILDS NEW CELL SITE NEAR HUMPHREY

HUMPHREY, Neb., (Sept. 12, 2012) – U.S. Cellular (NYSE: USM) continues to invest in its high-speed nationwide network with a new cell site near Humphrey. The site will increase U.S. Cellular's coverage in Humphrey and the surrounding areas. It is one of more than 360 sites U.S. Cellular has built across the state.

"We want our customers to have a great experience every time they use their devices, and this new cell site will help customers stay connected to friends, family and the information they need," said Mike Adams, director of sales for U.S. Cellular in Nebraska and southwest Iowa. "At U.S. Cellular, we know your phone simplifies and enhances your life, so we provide cutting-edge devices and a high-speed nationwide network that has the highest call quality and network satisfaction of any national carrier."

With U.S. Cellular's nationwide network, customers can begin watching a movie in seconds, open websites fast and download emails quickly on the company's smartphone lineup that includes the Samsung Galaxy S® III™.

To select locations for new cell sites, U.S. Cellular has teams of system performance engineers who drive through the company's network coverage area, sometimes hundreds of miles a day, to test the signal strength and call quality.

"The customer experience is a top priority for U.S. Cellular, and we listen to customer feedback to help identify the communities that would benefit from another cell site," Adams said.

About U.S. Cellular
U.S. Cellular rewards its customers with unmatched benefits and industry-leading innovations designed to elevate the customer experience. The Chicago-based carrier has a strong lineup of cutting-edge devices that are all backed by its high-speed nationwide network that has the highest call quality of any national carrier. Currently, 31 percent of customers have access to 4G LTE speeds and 58 percent will have access by the end of 2012. U.S. Cellular was named a J.D. Power and Associates Customer Service Champion in 2012 for the second year in a row. To learn more about U.S. Cellular, visit one of its retail stores or uscellular.com. To get the latest news, promos and videos, connect with U.S. Cellular on Facebook.com/uscellular, Twitter.com/uscellular and YouTube.com/uscellularcorp.


For more information:
Kevin Schuster
Public Relations Counsel
402.917.6001
kschuster@lukaspartners.com


Laura Lualhati
U.S. Cellular
773.399.4849
laura.lualhati@uscellular.com