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SUNSET PARK ELEMENTARY CELEBRATES EARTH DAY WITH U.S. CELLULAR

U.S. Cellular Associates Help Spruce Up Local School Grounds

WILMINGTON, N.C. (April 14, 2010) – In celebration of Earth Day, hundreds of U.S. Cellular associates nationwide are volunteering with nonprofit organizations and schools to make their communities a little "greener."

Locally, U.S. Cellular associates partnered with Sunset Park Elementary administrators to lead a clean-up and beautification of the school's grounds on Sunday, April 18 from 10 a.m. until early afternoon.

"This is a great way to ensure a more beautiful, clean and healthy environment for our students and faculty. And, what a great surprise for our students as they arrived on Monday morning," said LaChawn Smith, principal with Sunset Park Elementary School. "We appreciate the hard work of U.S. Cellular associates in cleaning up our school grounds after a very long winter."

Nationwide, U.S. Cellular associates regularly participate in volunteer activities. Last year, they surpassed a company-wide challenge donating more than 30,000 hours in their communities.

"We are thrilled to participate again this year and to help kids from Sunset Park Elementary understand the value of caring for where they learn and play," said Marcel Bekers, director of sales for U.S. Cellular in eastern North Carolina. "It is a great opportunity for our associates to make a positive impact and have some fun."

U.S. Cellular has incorporated eco-friendly business practices by offering customers the option to receive their bills electronically and pay them online. These measures save trees, money and help improve the environment. To sign up for these free services, customers can visit uscellular.com, and click on "My Account."

The company's industry-leading program Battery Swap allows customers to swap out their dead or dying battery for a fully-charged one at no cost. Since the program launched, more than 1 million batteries have been swapped out, keeping many from going to landfills.

Green measures have also been implemented in U.S. Cellular stores. All are equipped with energy-efficient ceramic metal halide lighting that reduces energy consumption by 25 percent as compared to traditional halogen lighting. More than 90 percent of all computers, equipment and appliances are Energy Star products which are designed to reduce environmental impacts caused by excessive energy use. Products with recycled content, such as carpet, ceilings and furniture, are also used to furnish all stores.

About U.S. Cellular
The 9,000 associates of U.S. Cellular believe a wireless phone enhances people's lives and a wireless company should be in the business of bringing people together. U.S. Cellular has a wide range of monthly plans, including those with unlimited nationwide calling, unlimited free incoming calls and options to prepay. The company has a growing catalog of phones like the BlackBerry® Tour and the touch-screen LG Tritan and HTC Touch Pro 2, which offer e-mail and Web access. U.S. Cellular believes in the power of the community and has made a commitment to invest more than $4.5 million in teachers and schools during 2009 and 2010. Based in Chicago, the company is the nation's sixth-largest wireless carrier, serving 6.2 million customers across the country. To learn more about the company visit one of its retail stores or uscellular.com. You can also check out U.S. Cellular on Facebook.