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U.S. CELLULAR APPOINTS JON LOMAX DIRECTOR, CUSTOMER CARE CENTER

KNOXVILLE, TN., July 15, 2009 – Jon Lomax has been named director of U.S. Cellular's Knoxville Customer Care Center. His responsibilities include managing the day-to-day operations of the center, which employs approximately 400 associates.

"Our commitment to providing the best customer experience is what sets us apart from other wireless carriers," said Lynn Costlow, U.S. Cellular's vice president of customer service. "Our customer care centers play a huge role in that, and Jon is a passionate leader for our associates."

Lomax has been with U.S. Cellular for more than 10 years. He began his career serving as a customer service supervisor in Knoxville and continued to grow within the company. Lomax then served as a customer service manager in Tulsa, Okla., returned to Knoxville as manager of order processing and the technical team and since December 2007 has been serving as retail area sales manager in Bloomington, Ill.

"U.S. Cellular values its associates and promotes from within often, and I'm an example of what can be accomplished if you're looking for an exciting career with a company that you can be proud to represent," Lomax said. "I'm excited to return to Knoxville and lead this outstanding team of associates who share our company-wide passion for delivering exceptional customer service."

Lomax replaces Matt Sampson, who has transitioned to the director of the U.S. Cellular Customer Care Center in Cedar Rapids, Iowa. U.S. Cellular operates five centers, which are located in Bolingbrook, Ill.; Cedar Rapids, Iowa; Tulsa, Okla.; Knoxville, Tenn.; and Waukesha, Wis. The five centers handle approximately 2 million calls each month.

Lomax received his bachelor's degree in management from Kaplan University. He will reside in Lenoir City.

About U.S. Cellular
The 9,000 associates of U.S. Cellular believe a wireless phone enhances people's lives and a wireless company should be in the business of bringing people together. U.S. Cellular has a wide range of monthly plans, including those with unlimited nationwide calling, unlimited free incoming calls and options to prepay. The company has a growing catalog of phones like the BlackBerry® Curve, HTC Touch Pro and the touch-screen Samsung Delve, which offer e-mail and Web access. Based in Chicago, U.S. Cellular is the nation's fifth-largest full-service wireless carrier, serving 6.2 million customers across the country. To learn more about the company visit one of its retail stores or uscellular.com.