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U.S. CELLULAR APPOINTS BILL ISAAC DIRECTOR, CUSTOMER CARE CENTER

WAUKESHA, WIS., March 19, 2009 – Bill Isaac has been named director of U.S. Cellular's Waukesha Customer Care Center. His responsibilities include managing the day-to-day operations of the center, which employs approximately 400 associates.

"Our commitment to providing the best customer service is what sets us apart from other wireless carriers," said Lynn Costlow, U.S. Cellular's vice president of customer service. "Our Customer Care Centers play a huge role in that, and Bill is a passionate leader for our customer service associates."

Bill has been at U.S. Cellular for more than nine years, serving most recently as the director of the Customer Care Center in Cedar Rapids, Iowa. He began his career with U.S. Cellular as a frontline customer service representative and continued to grow within the company.

Bill replaces Sharon Stewart, who has transitioned to the director of Quality Assurance for U.S. Cellular in Knoxville, Tenn.

About U.S. Cellular
The 8,700 associates of U.S. Cellular believe a wireless phone enhances people's lives and a wireless company should be in the business of bringing people together. U.S. Cellular has a wide range of monthly plans, including those with unlimited nationwide calling, unlimited free incoming calls and options to prepay. The company has a growing catalog of phones like the BlackBerry® Pearl and Curve, and the touch-screen Samsung Delve, which offer e-mail and Web access. Those features are delivered 10 times faster over U.S. Cellular's new 3G Mobile Broadband network. Based in Chicago, U.S. Cellular is the nation's sixth-largest wireless carrier, serving 6.2 million customers across the country. To learn more about the company visit one of its retail stores or uscellular.com )